As I continue to learn and grow within the field of social media, my future also expands. This field is constantly shifting and changing, so staying on top of how things are at any moment has been a challenge. There’s always something new to understand.
I’ve been called on more and more to advise companies and solo-preneurs on how to maximize their social media efforts. It’s been great to be acknowledged for the investment I have made in myself and in my networks to get to the place where my knowledge and understanding is not only useful, but helps others reach their (usually financial) goals.
On Saturday, January 16th, I will be speaking at the Rocky Mountain Writers Summit in Lone Tree, Colorado (just outside of Denver). The summit is free for attendees.
If you have an interest in participating in my live workshop, you can find me there. I will also be in the Denver/Boulder area for a week following the summit to meet with folks and discuss the future of social media.
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Hi.
My experience is that there are a lot of people who are doing social media without a strategy. So much can be wasted by not having a strategy. Not just a strategy, for example, about how to use Twitter (and why, exactly, you’re using it) but how one part of social media i.e. Twitter supports another i.e. blogging (and then how these parts of social media fit in with digital marketing in general (i.e. you could have a website that mixes social media platforms with microsites, search, PPC, and so on) and how social media fits in, even, with non-digital marketing (for example, “Best Job in The World”, involved online social media and print (newspaper), PR and off-line (and on-line) promotion in general.